898 Culture / Fitness Coaching

We’re Built
For Life

This Is More Than Fitness.
This Is a Culture.

Built by two people who transformed their own lives and believe everyone deserves the chance to do the same. At 898CULTURE, we don’t just chase results—we build confidence, strength, and a standard that carries into everything we do.

Geoff and Jenn transformation EST. 898

What Is Your Goal

01

Weight Loss

Drop the weight for good with a plan built around your life.

02

Transform Your Lifestyle

A full mind-and-body change, not just a quick fix.

03

Better Health

More energy, better habits, and a body that works for you.

04

Body Building

Build serious strength and muscle with proven coaching.

05

Prove Them Wrong

Silence the doubters and show them what you're made of.

Let's make them know who you are.

Start Your Journey

898CULTURE

Co-founder & Coach

Geoff

I didn’t just lose 90 pounds, I rebuilt the man I saw in the mirror, transforming years of excuses into discipline, confidence, and a championship-winning mindset. As a husband, father, and now a competitive bodybuilder, I know firsthand that real transformation isn’t just about changing your body, it’s about raising your standards and discovering what you’re truly capable of. Now, my mission is to help you stop settling, start believing, and build a life you’re damn proud of.

@1biggeoff

Co-founder & Coach

Jenn

I lost 120 pounds, but what I gained was something far more powerful—confidence, strength, and a version of myself I thought was impossible. I’ve lived the struggles, fought through the setbacks, and discovered that it’s about showing up for yourself, even when it’s hard. Now, I’m here to help you discover your own strength, take back your confidence, and become the person you’ve always wanted to be.

@goldrushchef49
Geoff and Jenn, your 898 Culture coaches

What If the Best Version of You Is Still Waiting to Be Discovered?

We started with a simple goal: lose some weight, get healthier, and feel better about ourselves. What we discovered changed everything. We didn’t just transform our bodies. We transformed our mindset, our confidence, our discipline, and the way we approach life. Together, we lost over 200 pounds. But what we gained was worth so much more. We discovered what happens when you stop making excuses, start keeping promises to yourself, and refuse to settle for less than you’re capable of becoming. That journey became the foundation of 898CULTURE.

Two Coaches. One Standard. Your Success.

We’ve lived the transformation, faced the struggles, and put in the work to become stronger versions of ourselves. Now we’re bringing that same passion, dedication, and commitment to helping you achieve what you once thought was impossible.

With both of us in your corner, you’ll have two coaches pushing you forward, holding you accountable, and celebrating every victory along the way. Your goals become our mission, your success becomes our purpose, and together, WE ARE THE STANDARD.

Your Goals Become Our Mission.

Whether you’re taking your first step toward better health or pushing yourself to reach an entirely new level, you belong in a community that believes in doing the work. At 898CULTURE, we believe in showing up when it’s hard. Keeping our word. Finishing what we start. And taking pride in knowing we gave everything we had. We don’t chase perfection. We pursue progress, build discipline, and earn our confidence through action. Because this is about more than losing weight or building muscle. It’s about becoming someone you’re proud of. Someone who doesn’t quit when things get uncomfortable. Someone who discovers that the strength built in the gym carries into every part of life.

This Is More Than a Fitness Program.

It’s a commitment to yourself. It’s a community built on accountability, hard work, and shared victories. It’s a culture of people who refuse to settle. You don’t have to be great to start. But you have to be willing to start becoming great. Welcome to 898CULTURE.

898CULTURE We’re Built for Life

How It Works

Your Transformation Starts With One Decision.

You bring the commitment. We bring the coaching, guidance, and accountability. Together, we’ll build a plan that fits your life and pushes you toward the person you’re capable of becoming.

01

Claim My Free Call

The Hardest Step Is the First One

Imagine how good it will feel to finally stop waiting for “someday.” One free call is all it takes to go from thinking about change to actually starting it. Tell us where you are and where you want to be, with no judgment and no pressure. You’ll hang up with clarity, a plan taking shape, and two coaches who already believe in you.

02

Your Goals. Your Plan.

Built Around You, Not a Template

Picture knowing exactly what to do every day: how to train, what to eat, and why it works. We build your personalized training and nutrition plan around your goals, your schedule, and your real life. No guessing, no cookie-cutter programs, and no going it alone. Just a clear path forward and two coaches in your corner.

03

Put in the Work. Own the Results.

Become Who You Know You Can Be

Then comes the best part: watching yourself change. More energy. More confidence. Pride every time you keep a promise to yourself. We’ll push you, hold you accountable, and celebrate every win along the way. It all starts with one call, and your future self will thank you for making it.

Welcome to 898CULTURE. We’re Built for Life

Claim My Free Call

No cost. No pressure.

Book Your Free Consultation

Pick a time that works for you, and times automatically adjust to your time zone. Tell us a little about your goals and we'll take it from there.